Fortunately, you can bring them back with the help of retargeting. Below, you will have the best retargeting statistic to help you understand how it can impact marketing and brand awareness.
General Retargeting Stats and Trends 2023
Frightening Retargeting Statistics 2023
Retargeting Effectiveness Stats
Retargeting Strategies Statistics
Retargeting Benefits Statistics
Retargeting Challenges Statistics
Retargeting Spending Stats
Mobile Retargeting Statistics
Retargeting Based on Consumer Behavior Statistics
Retargeting Statistics for B2B Marketers
What is a good retargeting conversion rate?
Retargeting helps reach website visitors who have left without making a purchase, helping increase the conversion rate significantly. Retargeting statistics say that it can boost the conversion rate by 147%. According to recent stats, a good conversion rate ranges from 5% to 6.5%.
What is a reasonable ROI on retargeting ads?
There is no particular value that all companies have to strive to achieve. Nevertheless, a properly designed retargeting campaign can increase ROI (return on investments) up to six times. In exceptional cases, the ROI can increase up to ten times when launching a retargeted advertising campaign.
What is the average cost for retargeting ads?
The cost of retargeting ads depends on the platform that is used. For instance, the average cost of a retargeted ad on Google ranges from $0.60 to $1.20 per click, almost half the price for Google search ads. Facebook charges from $0.75 to $1.25 per click on remarketing ads.
Conclusion
In a nutshell, retargeting can help reach the target audience who have visited a website but haven’t purchased anything. According to retargeting statistics, it is one of marketing managers’ most effective and underestimated tools. Retargeting ads can help increase revenues and boost sales significantly. About
