It was founded in 1999 and went public in 2004, and has consistently grown each year. As of 2021, the annual revenue was over $21 billion. They are growing rapidly and were named Best Place to Work in Glassdoor Employees Choice awards in the US, Canada, the UK, Germany, and France.
General Salesforce Stats and Facts 2023
Salesforce Market Share Stats 2023
Chart of market share growth 2017-2020:
2017: 19.6% 2018: 16.8% 2019: 18.4 2020: 19.8
Salesforce Statistics for Usage 2023
Salesforce Statistics for Employee 2023
Salesforce Admin Job Stats and Facts 2023
Salesforce Revenue Statistics 2023
Annual revenue growth chart since 2012:
2012: $2.27 billion 2013: $3.05 billion 2014: $4.07 billion 2015: $5.37 billion 2016: $6.67 billion 2017: $8.44 billion 2018: $10.54 billion 2019: $13.28 billion 2020: $17.1 billion 2021: $21.25 billion
Salesforce Revenue Statistics by Segment
The largest income stream for Salesforce comes from subscription and support revenue, such as cloud services, software licenses, and related technical support. The two segments that Salesforce breaks its revenue down into subscription and support and then professional services and other revenues. Subscription and support account for 93.99% of the total revenue – which is $19.98 billion according to 2021’s stats. These revenues have grown at a 26.36% CAGR. Chart for Subscription and Support Revenue sector since 2012:
2012: $2.13 billion 2013: $2.87 billion 2014: $3.82 billion 2015: $5.01 billion 2016: $6.2 billion 2017: $9.71 billion 2018: $9.71 billion 2019: $12.41 billion 2020: $16.04 billion 2021: $19.98 billion
Beyond that, 6.01% of Salesforce revenue came from professional services and other revenues. This has a 21.9% annual increase, which is smaller than the core business though not insignificant. Chart for Professional Services and other revenues since 2012:
2012: $140.31 million 2013: $181.39 million 2014: $246.46 million 2015: $359.82 million 2016: $461.62 million 2017: $635.78 million 2018: $769.47 million 2019: $869 million 2020: $1.05 billion 2021: $1.28 billion
Salesforce Revenue Statistics by Product/Service Type
Broadly, Salesforce gives a breakdown of its four service offerings:
Sales Cloud
2016: $2.7 billion 2017: $3.06 billion 2018: $3.55 billion 2019: $4.04 billion 2020: $4.6 billion 2021: $5.19 billion
Service Cloud
2016: $1.82 billion 2017: $2.32 billion 2018: $2.88 billion 2019: $3.62 billion 2020: $4.47 billion 2021: $5.38 billion
Platform (and other)
This includes Platform, Tableau, and MuleSoft.
2016: $1.03 billion 2017: $1.44 billion 2018: $1.93 billion 2019: $2.85 billion 2020: $4.47 billion 2021: $6.27 billion
Marketing and Commerce
2016: $654.1 million 2017: $933.3 million 2018: $1.35 billion 2019: $1.9 billion 2020: $2.5 billion 2021: $3.13 billion
Salesforce Revenue Statistics by Region
This is based on addresses of customers, so it may not be entirely representative of where the business operates as a whole, but it is largely indicative.
America
2012: $1.54 billion 2013: $2.12 billion 2014: $2.9 billion 2015: $3.87 billion 2016: $4.91 billion 2017: $6.22 billion 2018: $7.62 billion 2019: $9.44 billion 2020: $12.05 billion 2021: $14.74 billion
Europe
2012: $408.46 million 2013: $525.3 million 2014: $741.22 million 2015: $984.92 2016: $1.16 billion 2017: $1.37 billion 2018: $1.9 billion 2019: $2.55 billion 2020: $3.43 billion 2021: $4.5 billion
Asia Pacific
2012: $317.79 million 2013: $401.15 million 2014: $429.95 million 2015: $520.34 million 2016: $593.66 million 2017: $793.47 million 2018: $997.37 million 2019: $1.28 billion 2020: $1.62 billion 2021: $2.01 billion
Salesforce Benefits Statistics 2023
Additional Salesforce Stats
3.7 billion messages sent 6.6 billion service and case interactions 2.4 billion Slack actions taken
With 6 towers in Atlanta, Indianapolis, London, New York, San Francisco, and Tokyo Three more towers are being developed in Sydney, Dublin, and Chicago
What is Salesforce’s annual growth rate?
Salesforce’s annual revenue growth is 24.66% as of 2022. It jumped from 24.3% in 2021. Over the last 10 years, the compound annual revenue growth has been 29.04%. Salesforce’s revenues have grown at 26.36% compound annual revenue growth.
What is the average salary of a Salesforce admin?
The starting salary of a Salesforce admin is $55,000, and the top 10% of highest-paid Salesforce administrators can earn upwards of $118,000. The average annual salary for these admins is roughly $80,984. Within Salesforce, women earned 85% of what men earned in 2021.
What percentage of Fortune 500 companies use Salesforce?
90% of Fortune 500 companies use Salesforce to help manage their business relationships. This is an increase of 7% since 2017.
How many customers does Salesforce have in 2022?
More than 150,000 customers are using Salesforce as of 2022, and this number will continue to grow. There was double-digit growth across all sectors during the COVID-19 pandemic as many businesses migrated their operations to the cloud and set up support for remote work.
Conclusion
Salesforce has been growing consistently over the past 20 years. The company will likely continue to see growth as more companies continue to expand their digital and cloud operations. Sources:
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